An in-depth knowledge of point of sale processes, physical and digital, and the value of. A complete offer, ranging from technologies to creativity. Retex supports retail players in the revolution of smart. Digital signage, which today moves to the shelf
Published on 30 apr 2021
Annalisa casali.
The restart of large-scale retail trade starts from digital. The possibility. Of attracting consumers into the point of sale by offering .Highly engaging communications and digital content allows large-scale retail.
Trade brands to offer an innovative and
Increasingly, personalized shopping experience. Digital signage is at the center of these new approaches. And in many cases becomes a leading player. In the smart retail scenario . In large-scale retail trade , in particular, several companies have long been email list experimenting with the opportunities. Offered by in-store digital communication and digital .Signage to improve the purchasing experience and. Increase loyalty to the brand. The objective is to transform. Traditional billboards that communicate promotions into a dynamic tool, which adapts quickly and easily. To the needs of the point of sale and its customers.
Index of topics.The size of the market how digital signage is changing
The size of the market
The absolute need to attract and engage visitors to the physical store. More effectively is now widely understood by retailers and .Large-scale retail trade brands. The digital signage market , according to marketsandmarkets analysts , is in fact destined to grow at an average. Annual My Blog rate of 11.2% over the next five years, going from the 16.3 billion dollar turnover estimated this year to 27.8 billion expected for 2026. The factors fueling this evolution. Are linked on the one hand to the expansion of the offer of commercial applications and. On the other to the progressive extension. Of the latest generation infrastructures – fixed and mobile broadband -, which allows you to deliver digital content in very high resolution (4k and 8k), offering. Increasingly realistic communication experiences
