Make sure your online store is using a valid SSL certificate. Mobile-friendly More and more people are shopping via mobile devices, so your store needs to be optimized for mobile devices, with a user-friendly interface and responsive design. With these tips, you will be able to properly optimize your online store and increase your sales opportunities. Always remember to stay up to date on SEO best practices and put them into practice on your website. And if you want some more tips, download our Online Store Conversion Guide .ICE Score is a methodology developed to prioritize tasks, projects and tests. It has been widely used in companies of all segments because it can help them achieve good results with less effort.

Digital Marketing can help local businesses

In this article we will explain what ICE Score is and why you should use it. What is ICE Score? ICE Score means: Impact – what is the expected impact of the action? Confidence – how confident are you that it will work? Ease – How easy is it to implement? It was created to facilitate decision-making and streamline processes. The proposal is that based Australia WhatsApp Number List on the calculation, we will be able to point out which task, demand or opportunity should have the main focus of the company at that moment. Why is the ICE Score important for your company.

These numbers make clear the importance of digital strategies

In Digital Marketing , using the methodology can help, for example, to define the type of content/format that will be created to validate a hypothesis. In virtual stores , to find out which type of product has better sales results and can generate a greater return in USA Person specific campaigns. In website development, it serves as a guide to order the resources to be implemented, based on their potential success with less risk and effort. Therefore, we can put more assertive actions into practice or even avoid delays in the development of a solution .