Not surprisingly establish brands

Google’s homepage. Recently. however. these issues. Just because you’re a big brand or a big website doesn’t mean you deserve a first page ranking. in year We saw a similar tweak following May’s diversity update. which took steps to prevent a single domain from monopolizing the first page of search results. This can be a hard pill to swallow for brands. especially those that stay on the page one laurels.

We’ve seen Google working to address

Or withdraw content and work once less visible Jordan Phone Number List after an update s brand. Embrace Core Algorithm Updates. Content Still Dominates¬† and traditional brick-and-mortar stores (whose websites were built years ago and never updat) often struggle to compete head-to-head with digitally native brands and mobile-first sites. That divide is likely to widen as Google makes explicit public announcements about the importance of page experience in its forthcoming The Importance of Page Experience in May. As with core algorithm updates. Google’s advice is to maintain the quality of content.

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They reach the top if they find it

This advice says a lot (and doesn’t actually WS Numbers say a lot). but a recent update has help to gain more clarity on what search engines mean by quality. If your website is being negatively impact by the annual core algorithm update. it’s time to take defensive measures. This advice goes against the generally proactive content marketing and strategy we recommend to our clients. but resolving the issue and re-establishing authority is a necessary step before you start thinking too far. Content inventory analysis can help.


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